I would be shocked if you have not seen a few of your buddies dumping buckets of ice over their heads in the name of ALS awareness. According to the ALS Association, ALS aka Lou Gehrig's Disease, is a "progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord." For people with ALS, the progressive degeneration of the motor neurons leads to a lack of ability to control voluntary muscle movements and is considered to be a fast moving and fatal disease.
For months, I have been following the powerful story of Steve and Hope Dezember through their Facebook page. Steve was diagnosed in 2011 and alongside his wife, they have brought an amazing amount of awareness to ALS and the need for funding. This week, the "Hope for Steve" crew urged their FB fans to join in on the ice bucket challenge... but added a twist! Why not keep the ice in the freezer? Spreading awareness is greatly appreciated, but Hope reminded us to reach for our wallets after we warm up from the ice bath or just skip the ice all together!
I am thrilled that social media is buzzing with these challenges and hilarious videos! In order to make a difference for those living with ALS, you will need to know these "guidelines" in order to help the viral video challenge have the impact is deserves.
THE BASIC ICE BUCKET CHALLENGE
Once nominated, get a bucket of ice, a video camera and you'll probably want a towel!
Before you actually dump the ice water over your head, be sure to say something along these lines, "Hello! My name is _______ and I was challenged to complete the "Strike Out ALS Ice Bucket Challenge" by ________. I accept their challenge and would like to spread the awareness further by nominating _______, _______ and _______. You have 24 hours to complete this challenge or make a donation to benefit ALS."
Now get chilly! You can either dump the water on yourself or have someone else do it!
The most important part of this is to donate. Even if you complete the ice bucket part, be sure to make a donation of any size to fund ALS research.
THE "KEEP IT IN THE FREEZER" CHALLENGE
Grab your wallet and a video camera.
"Hello! My name is _______ and I was challenged to complete the "Strike Out ALS Keep it in the Freezer Challenge" by ________. I accept their challenge and would further my impact by nominating _______, _______ and _______. You are not restricted to a time frame. All you have to do is make a donation to benefit ALS."
Final step- donate!
As one of my buddies suggested, there is nothing set in stone. If you can't afford to donate $100, feel free to change it up by challenging more friends! Donating any amount does make a difference. The ALS community is thrilled that you are participating in order to help end the suffering caused by ALS.
Here are a few places you can go to donate:
Click here to donate to donate directly to the ALS Association.
Click here to donate directly to the Project ALS.
Click here to donate to "DRIVE"- an incredible project from Steve and Hope December, ALS activists.
If you have not been challenged, go ahead and make a donation and challenge somebody to the "Keep it in the Freezer" Challenge!
Make a difference!
Have you been challenged?